AngelEQA Vainu alternative for Swedish prospecting
Vainu is a good tool for multi-market Nordic selling, sold on annual licences. If Sweden is your market and you want the full register's depth on a monthly plan you can leave with three months' notice, AngelEQ is built for exactly that. Here is an honest look at what Vainu does well, what it costs, and when we are the better fit.
Last updated 7 October 2026. The Vainu details below were checked against Vainu's public pricing and product pages on 7 October 2026; always confirm current terms with the vendor.
What Vainu does well
Honestly: Vainu is a mature platform with strengths that are hard to match today. Coverage across four Nordic countries (Denmark, Finland, Norway, and Sweden), native connectors for five CRMs (HubSpot, Microsoft Dynamics, Pipedrive, Salesforce, and SuperOffice), group structures and owners, AI agents (MCP access is an add-on), and an API or delivery to your own data lake or warehouse for data teams. If your organisation sells across several Nordic countries at once and has budget for an annual licence, Vainu is a strong choice.
What Vainu costs
Per Vainu's own pricing page on 7 October 2026, Vainu sells three products, each including everything in the one before, plus Enterprise, which is priced individually and delivers data to your own data lake or warehouse:
- Reach: from 250 euros a month, for finding the right accounts and buyers.
- Data Sync: from 417 euros a month. Adds data updates and enrichment that keep your systems up to date.
- Discover: from 583 euros a month. Adds the full AI offering and agents; MCP access is an add-on.
- Data packages: Basic, with company data, technologies and contacts, is included. Premium, which adds financials, group data and owners, and event data, costs 83 euros a month extra; Full, which includes Premium, costs 167 euros a month extra.
The terms: these are monthly prices on an annual licence, billed annually and excluding VAT. Every licence includes one country database, one to two seats and triggers, and Vainu prices extra countries, seats and connectors on a sales call, where it also confirms your price. The price is shown per month, but the licence runs for a year.
What AngelEQ gives you
- The complete Swedish register. AngelEQ covers all 1.39 million active Swedish companies, with filed financials for 435,000+, named board and CEO decision-makers for 430,000+, 560,000+ named business contacts, and a phone number for 240,000+.
- Plain-language segmentation. Describe the customer you want the way you would say it, for example "profitable manufacturers in Skåne over 10 million".
- Every visiting address in Sweden. 1.4 million workplaces including every branch, refreshed monthly and exportable on every list.
- Lookalikes with the facts attached. Both tools offer lookalikes that look past the industry code. AngelEQ matches on what each company actually does across the complete Swedish register, and each match comes with filed financials and named decision-makers where they exist.
- Month to month, not a one-year licence. AngelEQ plans run month to month with three months' notice, with users and monthly credits included. See pricing.
Which fits whom
- Choose Vainu if you sell across several Nordic countries at once, need mature CRM integrations today, and an annual licence suits the way you buy.
- Choose AngelEQ if Sweden is your market and you want the full register's depth, financial filters, every visiting address, and a plain-language workflow, on a monthly plan rather than an annual licence.
Hosted in the EU, GDPR-first
AngelEQ's data is hosted in the EU (Sweden) and handled GDPR-first, with a documented lawful basis, opt-out, and erasure for personal data such as named contacts.
Frequently asked questions
What does Vainu cost?
Per Vainu's own pricing page on 7 October 2026, Vainu's three products start at 250 euros a month (Reach), 417 euros a month (Data Sync) and 583 euros a month (Discover), and Enterprise is priced individually. These are monthly prices on an annual licence, billed annually and excluding VAT. The Basic data package, with contacts, is included; financials sit in the Premium data package, at 83 euros a month extra. Every licence includes one country database and one to two seats; Vainu prices extra countries, seats and connectors on a sales call. Always confirm current pricing with Vainu directly.
Is AngelEQ an alternative to Vainu?
Yes, for Swedish and Norwegian prospecting. AngelEQ covers the complete active registers of both countries, 2.5 million+ companies, with filed financials for 800,000+, named decision-makers for 430,000+ Swedish companies, and every workplace address in Sweden. Vainu is the better fit if you need all four Nordic countries and deep CRM integrations today.
What is the biggest difference between AngelEQ and Vainu?
Focus. Vainu is built for multi-market Nordic selling with annual licences and CRM integrations, and still covers four countries to our two. AngelEQ is built Sweden-first and now carries Norway too: both complete registers including the smallest companies, plain-language segmentation, and every visiting address in Sweden, exportable at list scale.
Does AngelEQ have lookalike search like Vainu?
Yes. Both tools offer lookalikes that look past the industry code. AngelEQ matches on what each company actually does, across the complete Swedish register, and each match comes with filed financials and named decision-makers where they exist.
See what the complete register gives you
AngelEQ is rolling out to a small group of Nordic sales teams. Request access and try plain-language segmentation against the complete Swedish register.
Request access